Life in the Soap Lane — tips

| Danielle Vincent

When Major Business Blunders Happen

Whenever I talk to entrepreneurs, most of them say something like "Oh believe me, if there was a mistake to be made, I have made it." In the past two weeks, I learned that I had made what I consider to be a pretty serious business forecasting error based on a simple lack of knowledge when I started the business. I had my costs covered and got my pricing right, but I didn't know something really fundamentally important: my break even point. That's the number of units we need to sell in order to cover our expenses.

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| Danielle Vincent

The art of jumping.

I take a lot of risks in my life. I risk financial security, career stability, stability of my heart and mind, and a stability of living situation. To me, life is messy and unstable. Whenever I have made decisions based on what is the most stable, I have always reflected on that as a bad decision in hindsight.

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| Danielle Vincent

Martha Stewart 2015 American Made Competition

HOORAY! We're announcing our intent to compete in this year's American Made competition. Nominations open on June 17, so we have yet to submit our entry, but we're so confident that we'll be accepted as finalists that we are launching a contest RIGHT NOW.

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| Danielle Vincent

My Secret to Continued Productivity?

There are some things that can't be achieved in a few days or weeks, like organizing all your finances for taxes, working with press, and writing a book. These require tireless persistence, focus, and dedication. I have none of these things. Not. A. One.

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